For music lovers, by music lovers, ATO seeks out talented songwriters, musicians and performers for whom there is genuine passion and belief. ATO strives to build career artists. As a truly independent label, ATO is steadfast in our commitment to maintaining that focus. The priority for the label is that there be sufficient time and attention to develop each artist and each release. There is no timeline, but there is a plan to build the label on the quality of the musicians we work with.